Best New Product – Small Domestic Appliances

Product: Persona Boiling Water Tap

Manufacturer: Abode

Entry Statement

Custom boiling water taps with the launch of Abode Persona, part of the company’s brand-new boiling water tap collection with never-before-seen PB3X boiler.

Helping to create new opportunities for product pairing in the kitchen living space, the Persona range is customisable, meaning customers can choose the style and finish of the boiling water tap to best suit their personal aesthetic, interior décor, and home architecture.

In fact, Persona responds to the most popular interior styles today, where artisanal features are layered, visually textured, and deeply personal.

Combining a slim, modern tap silhouette with instant boiling hot water on demand, Persona is designed to enhance the contemporary kitchen space while making everyday tasks faster and safer. Featuring dual-lever controls, and minimalist square contoured spout with soft angles, Persona is available in a host of finishes with choice of knurled or fluted handles to let end users mix and match their tap to different elements throughout the kitchen space like the sink, cabinets, hardware and even crockery and glassware.

Persona is offered in 5 design finishes including Chrome, Brushed Nickel, Matt Black, Brushed Brass, and Dark Bronze, which is the newest design finish by Abode and presents a dark, reddish-brown colour with ultra-matt surface texture. Designed for anyone seeking an extra degree of personal expression, the defining feature of Persona is its ability to upgrade from the standard plain metal handles to either knurled or fluted handles.

Simply select Persona in 1 of 5 design finishes and then personalise it further by introducing tone and texture across the handles and spout with a Persona Handle & Aerator Pack. Available in the same or opposing finish, end users can opt for a Persona tap with plain handles as standard, fluted handles with fashionable straight-line pattern, or knurled handles with classic diamond pattern in either Chrome, Brushed Nickel, Matt Black, Brushed Brass, Dark Bronze, or Antique Brass.

Abode boiling water taps promise a smooth sputter-free water flow, plus a cold start mixer handle on the right to support households with energy savings. Persona is also supplied with a water optimisation filter, which prohibits limescale build up and guarantees superior water quality with every cup.

Persona is equipped with the all-new PB3X compact boiler with 3L capacity and patent-pending ECO mode technology, which enables lower, keep-warm energy usage.

Considered a next generation boiler, the PB3X is space saving too as its compact size preserves valuable storage space beneath the sink while removing the need for a kettle! Providing quieter, more efficient operation, the new PB3X Boiler also promises faster heat-up performance, premium limescale protection, intelligent filter and descale management, as well as enhanced controls with remote functionality and boost modes.

The Abode Persona boiling water tap is supplied with a PB3X boiler and premium water optimisation filter. Prices start from £629 including vat (Chrome) with the Persona Handle & Aerator Packs starting from £29 including vat(Knurled Chrome).

As the market continues to show preference towards interior lifestyle elements like an integrated home bar or coffee station, it continues to fuel the growing interest in multifunctional taps, which offer enhanced functionality, as well as boiling water and filtered cold water on demand.

Providing yet another opportunity to introduce fresh filtered cold or boiling hot water on tap, the latest research shows this style of tap is considered a must-have small domestic appliance in today’s kitchen. In fact, the latest statistics report that 80% of all new premium kitchens, and 20% of all mid-range kitchens now include a boiling water tap as the go-to kitchen essential to support wellness at home with quicker, healthier recipes and purer drinking water.

As this trend continues to evolve, consumers are showing a greater desire to achieve synergy between the taps with other key elements in the kitchen to put personalised boiling water taps in their own style category.

Entry ID: 5589

Best New Product – Small Domestic Appliances

Product: Persona Boiling Water Tap

Manufacturer: Abode

Entry Statement

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